Assistant Manager, CRM Analytics
Wayne, NJ | Direct Hire
Our Client in North jersey is seeking a Manager, CRM Analytics to directly join their team.
The Assistant manager, CRM Analytics possesses both technical and analytical skills in order derive necessary information from the customer database and assist in reporting on various customer and business trends. They leverage the CRM database to extract specific business learnings and turn them into actionable insights to drive the business. The successful candidate will bring a blend or art and science to satisfy data investigation, reporting and information needs.
Key Tasks and Responsibilities:
- Assist in producing monthly reports on CRM customer segments and movements between segments
- Execute deep dives into reasons for shifts in customer activity
- Write SQL code and pulling customer data for further analysis
- Develop reporting and derive actionable insights on CRM KPI' s
- Recommend and execute in depth customer data studies
- Identify, research and work with team to resolve any data integrity issues within the customer database
- Work closely with CRM, Loyalty, and technical teams to ensure measurement, tracking plans and analysis are strategically aligned and are fully functioning across all channels.
- Articulate clear business justification, prioritization, and dependencies across all analytics tasks
- Bachelors’ degree required
- Experience in analytics position preferred. Marketing experience a plus.
- Strong ability and experience writing and executing SQL queries on large data sets
- Exceptional analytical, critical thinking and problem solving skills
- Experience in taking ownership of projects from beginning to end including packaging and delivering insights to larger team
- Proficient in Excel and other MS applications (writing macros a plus)
- Strong communication skills, written and verbal
- Strong time management and prioritization skills
If you feel like you are the right fit for the job above, please click the apply online button below and I will be sure to reach out ASAP!